Digital Media Strategy

PODCAST: How to Show Up Online and In Business as Your Authentic Self w Digital Journalist Lydia T Blanco

PODCAST: How to Show Up Online and In Business as Your Authentic Self w Digital Journalist Lydia T Blanco

A common battle entrepreneurs face is finding your voice within your brand/business. Struggling to understand how to engage with customers online that feels real yet converts into revenue? Then this episode is for you!

This week on the Minute of Your Time podcast I had the privilege of talking with digital journalist Lydia T Blanco about showing up online and in business as your authentic self.

We Cover:

  • Whether you should make two accounts or keep personal and brand accounts the same

  • How to show up on LinkedIn vs Instagram

  • 3 tips to gaining genuine engagement with your online community instead of just lurkers

  • Ghosting Your Audience

  • The Importance of Connecting with Your Audience Off Social Media

  • Pivoting into Purpose and Authenticity in Business

LISTEN HERE

LEGALLY PROTECT YOUR BRAND..WITHOUT BREAKING THE BANK

LEGALLY PROTECT YOUR BRAND..WITHOUT BREAKING THE BANK

Contracts, Copyrights, and Trademarks are the biggest issues digital media professionals are faced with as they try to build their brands and influence with corporate sponsors but often the topics they know the least about. However, utilizing your legal rights in these three areas could be the difference between blogging as a hobby and getting paid major dollars.